Is the label verified?

Yes

Is the meaning of the label consistent?

Yes

Are the label standards publicly available?

Yes

Is information about the organization publicly available?

Yes

Is the organization free from conflict of interest?

Yes

Was the label developed with broad public and industry input?

Partially

This label can be found onBeef, Chicken, Pork, Turkey, Dairy, Eggs

ORGANIZATION: American Humane Association

url: http://www.humaneheartland.org

LABEL STANDARDShttp://www.humaneheartland.org/our-standards

 

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What this label means

This label means that the animals were raised on farms that met the farm animal welfare standards of the American Humane Association. The American Humane Association told us that its farm animal welfare standards are “based on science, founded in the internationally accepted values of the Five Freedoms, and attainable in modern agricultural systems. Animals raised under American Humane Certified standards can sit, stand, turn around and extend their limbs. They are well cared for, with their own kind.”

The American Humane Association standards are based partially on the “Five Freedoms of Animal Welfare,” which include freedom from hunger and thirst, freedom from discomfort, freedom from pain, injury and disease, freedom to express normal and natural behavior (e.g., accommodating for a chicken’s instinct to roost), and freedom from fear and distress.

However, in our analysis of the standards, we found many instances where standards do not require that living conditions and management practices ensure that even these basic “freedoms” are accommodated (in some cases, materials and conditions that allow animals to engage in natural behaviors are “strongly encouraged,” but not required). While the organization states that the standards require accommodating a chicken’s instinct to roost, for example, providing roosts is not required in the standards for chickens raised for slaughter. Other basic natural behaviors such as foraging for chickens, rooting and foraging for pigs, nest building for pregnant pigs, and grazing on pasture for beef cattle and dairy cows are not required to be accommodated.

A closer look at the standards for broilers (chicken) 

Indoor space per bird
Clean litter
Indoor air / Ammonia levels
Lighting
Indoor environmental enrichment
Outdoor access
Genetics and better breeds / limit on fast growth

 

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A closer look at the standards for laying hens (eggs) 

Cages
Indoor space per bird
Clean litter
Indoor air / Ammonia levels
Indoor environmental enrichment
Outdoor access
Beak trimming

 

A closer look at the standards for pigs (pork)

Indoor space per growing pig
Crates for gestating and farrowing sows
Clean bedding
Indoor air / ammonia levels
Indoor environmental enrichment
Outdoor access
Physical alterations

 

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A closer look at the standards for cattle (beef)

Pasture
Pain relief during castration
Hot iron branding

A closer look at the standards for: 

Humane slaughter requirements
Antibiotic use
Drugs for growth promotion
Animal by-products in feed
GMOs in feed

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How meaningful is this label? 

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Is the label verified?
Is the meaning of the label consistent?
Are the label standards publicly available?
Is information about the organization publicly available?
Is the organization free from conflict of interest?
Was the label developed with broad public and industry input?